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Pyramid Schemes in 10 Questions

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Pyramid SchemesLegitimate direct selling and pyramid schemes have often been confused. While there are clear distinctions between the two, pyramid scheme promoters do everything possible to disguise what they really do and to represent themselves as legitimate network marketing activities.

This week we will go over some of the most frequently asked questions on this topic:

1. What Is a Pyramid Scheme?

It is a fraudulent scheme where participants’ source of income depends solely or heavily on persuading other people to join.

2. How Can We Identify a Pyramid Scheme?

There are several characteristics common to all pyramids:

* Promises of high income with a little effort.
* Sales of products having little or no impact on earnings.
* Requirements of high fees and/or purchases to join.
* Pressure rather than convincing others to participate.
* Few people benefiting from the losses of many.

3. Are All Pyramids Alike?

All have common features as mentioned above. However, while some of these scams are easy to detect, some others disguise themselves to be able to avoid authorities’ attention.

Generally, what the second group does is to offer products that have little or no value at unreasonably high prices and claim that participants’ earnings are based on sales of those products.

4. What Is the Difference Between a Legitimate Network Marketing Business and a Pyramid Scheme?

Features that exist in legitimate network marketing businesses:

* Participation is either free or against a small amount of payment.
* Participants’ incomes rely on product sales.
* Goods or services that are sold have values and are demanded by end users.
* Inventory loading is not encouraged and a clearly defined buyback policy exists.

5. Are Pyramid Schemes Illegal?

Yes! That being said, not all countries have specific provisions against pyramid schemes in their legislations. Even in those countries though, pyramid organizations are prosecuted and shut down under various related laws and regulations.

In many cases, not only the “founders” but also the participants face criminal charges for promoting the scam.

6. What Is a Ponzi Scheme?

It is basically an investors’ pyramid scheme. In those organizations, investors’ incomes are based on newcomers’ investments, but not on proceeds from their own funds. These are named as such after Charles Ponzi’s infamous fraudulent scheme in the U.S.

7. Are Pyramid Schemes Sustainable?

No, all are bound to collapse. The “business” here does not rely on the exchange of goods or services, but on the acquisition of new people. So, any hiccup in the inflow of new participants results in a collapse. This occurs without any exceptions and those who initiate a pyramid scheme know this will happen from the very beginning.

8. Who Benefits From a Pyramid?

Only a few people! They are those who establish the scam and also few others who join at the start.

9. How to Avoid One?

Looking for the existence of such scams’ typical features as listed above would help a lot. If start-up costs are reasonable, unsold products can be returned, and earnings are based on the sale of products, most probably this is a legitimate business.

10. While a Few Earn Large Amounts, Many People Make Much Smaller Amounts at Network Marketing Organizations. Isn’t This a Sign of a Pyramid?

Not at all! This is a reality, but there are major differences. First of all, earnings are based on sales of products at network marketing companies. That means the source of incomes is not the losses of new recruits. There is no transfer of funds between the participants, in other words. Secondly, as network marketing is economically a sustainable model, it can last for decades offering all participants the same opportunity to earn as high.

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Younique Announces Brand Expansion Into Spain


Younique , the pioneer in social media-driven direct sales, announced today that it is bringing its groundbreaking cosmetic and skin care brand to Spain.

After a number of successful global launches, Younique is excited to introduce the brand to the Spanish market.

“Younique is consistently evolving to create products that are not only revolutionizing the beauty industry, but allowing us to grow our brand internationally,” said Younique Cofounder Melanie Huscroft.

“Spain was a natural choice as the country is comprised of digitally savvy, social media-engaged women who love makeup. We are honored to share our innovations withSpain and welcome the country to join our Younique Family of nearly 450,000 Presenters worldwide.”

To introduce the brand to the Spanish market, Younique is holding immersion events in Barcelona on May 3 and in Madrid onMay 4 where attendees can meet with a professional makeup artist and try out Younique products at a special beauty bar.

Attendees will also meet Gema Martin, VP, Spain Market Representative, who will discuss Younique’s product offerings and brand mission. As an added bonus, Younique will gift attendees samples including a Moodstruck Opulence Lipstick in Stuck Up and Lucrative Lip Gloss in Luxe.

Throughout May, residents of Spain can register as Presenters and purchase the Younique Presenter Kit that contains an assortment of cutting-edge cosmetic and skincare products such as Moodstruck 3D Fiber Lashes+, Addiction Shadow Palettes, Precision Pencil Eyeliners and Lucrative Lip Gloss. Consumers will be able to purchase products starting on June 1, 2016. 

With a mission to uplift, empower, validate and build self-esteem in women around the world, Younique provides opportunities for personal growth and even financial reward for consumers interested in starting their own online business marketing their high-quality products.

Younique currently operates in the following markets: the United States, Mexico, Canada, Australia, New Zealand, the United Kingdom, Germany, France and, now, Spain!

About Younique
Nature + Love + Science. Since its inception in 2012, Younique has been committed to developing beauty products that combine innovative science with the best ingredients nature has to offer. Younique is the first direct selling company to pioneer the social media-based business model.

Founded by a brother-sister team — Derek Maxfield and Melanie Huscroft — Younique offers women the opportunity to look and feel great while helping advance the brand’s mission of uplifting, empowering and validating women around the world.


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