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Attraction Marketing System

Direct Selling A $250 Billion Industry

Attraction Marketing System

 

According to the USA Direct Selling Association  and the World Federation Of Direct Selling Associations , (WFDSA) the market is $183 billion worldwide with 103 million distributors. (Year 2015)

However the WFDSA measure their members only and the majority of Direct Selling companies are not members.

There are more than 10,000+ Direct Selling companies worldwide, many of them in Asia and China, under the radar and are in the $25 – $100+ million sales range.

We research on an ongoing basis the sales / revenue of companies for 2015. 

Please log a support ticket if you want to share company revenue information.

If we estimate revenue, based on the information we have, we tend to do so on the low side. Holdings with a multi channel strategy (Vorwerk) or with ownership in several companies (JRJR Networks) we split out.

Based on below figures for 200+ companies, we are pretty sure the total market exceeds $250 Billion 🙂

Revenue is in $USA and in millions.

The total revenue of below companies is $103+ Billion.

# Company Revenue Remark Country
1 Amway 9,500 Confirmed US
2 Avon 6,160 Confirmed US
3 Amore Pacific 4,680 Confirmed KR
4 Herbalife 4,470 Confirmed US
5 Infinitus 3,888 Confirmed CN
6 Mary Kay 3,700 Confirmed US
7 Perfect China 3,580 Confirmed CN
8 Forever Living Pr. 2,500 Estimated US
9 Natura Cosmeticos 2,410 Confirmed BR
10 Tupperware 2,280 Confirmed US
11 Nu Skin 2,250 Confirmed US
12 Thermomix (Vorwerk) 1,565 Confirmed DE
13 Tiens International 1,550 Confirmed CN
14 Primerica Financial Services 1,410 Confirmed US
15 Ambit Energy 1,400 Confirmed US
16 Oriflame 1,350 Confirmed SE
17 Melaleuca 1,330 Confirmed US
18 Belcorp 1,200 Confirmed PE
19 Telecom Plus – Utility Warehouse 1,170 Confirmed GB
20 New Era Health 1,160 Confirmed CN
21 Kobold (Vorwerk) 1,111 Confirmed DE
22 Jeunesse 1,090 Confirmed US
23 New Avon 1,010 Confirmed US
24 Young Living 1,000 Confirmed US
25 USANA 918 Confirmed US
26 Isagenix 890 Confirmed US
27 Stream Energy 866 Confirmed US
28 DXN Global 862 Confirmed US
29 Pola 823 Confirmed JP
30 ACN 821 Confirmed US
31 Market America 791 Confirmed US
32 Team Beach Body 780 Confirmed US
33 Juice Plus+ 750 Estimated US
34 OneCoin 750 Estimated BG
35 It Works! Global 748 Confirmed US
36 Yanbal International 747 Confirmed PE
37 Advocare 719 Confirmed US
38 WorldVentures 693 Confirmed US
39 Rodan and Fields 624 Confirmed US
40 Yang 597 Confirmed CN
41 Miki Corp. 578 Confirmed JP
42 Team National 549 Confirmed US
43 Apollo – Taiyang Shen 538 Confirmed CN
44 Thirty One Gifts 516 Confirmed US
45 Nerium Int. 516 Confirmed US
46 Arbonne International 502 Confirmed US
47 Forbes Lux Group 501 Confirmed CH
48 Rolmex 448 Confirmed US
49 Scentsy 429 Confirmed US
50 Jafra Cosmetics (Vorwerk) 411 Confirmed US
51 Omnilife 406 Confirmed MX
52 QNet 400 Estimated MY
53 Yofoto 399 Confirmed CN
54 Plexus Worldwide 384 Confirmed US
55 Younique 375 Estimated US
56 DoTerra 350 Estimated US
57 Morinda 350 Estimated US
58 Just International AG 350 Confirmed CH
59 PM International 350 Confirmed DE
60 KK Assuran 350 Estimated JP
61 Le-Vel 349 Confirmed US
62 Naturally Plus 339 Confirmed US
63 Merro 328 Confirmed US
64 For Days Co. 325 Confirmed JP
65 Nature’s Sunshine Products 325 Confirmed US
66 Viridian Energy 324 Confirmed US
67 4Life 321 Confirmed US
68 Pampered Chef 320 Estimated US
69 Kang Ting 308 Confirmed CN
70 LR Health and Beauty 306 Confirmed DE
71 Stella & Dot 300 Estimated US
72 LG Household & Health Care 300 Estimated MY
73 Resgreen 299 Confirmed US
74 Anran 296 Confirmed US
75 Better Way (Mistine) 285 Confirmed TH
76 ModiCare 275 Estimated IN
77 WIV Wein Int. AG 275 Confirmed DE
78 PartyLite 273 Confirmed US
79 NHT Global 265 Confirmed US
80 Family Heritage Life 254 Confirmed US
81 Pro-Health 251 Confirmed US
82 Cabi Online 250 Confirmed US
83 Cosway 250 Estimated MY
84 Faberlic 250 Estimated RU
85 Origami Owl 250 Estimated US
86 Pure Inc. 230 Estimated JP
87 Southwestern Advantage 225 Confirmed US
88 Jamberry Nails 224 Confirmed US
89 Cutco 204 Confirmed US
90 Take Shape For Life – Medifast 202 Confirmed US
91 Alliance In Motion 200 Confirmed PH
92 Menard Cosmetics 198 Confirmed JP
93 Gano Excel 195 Estimated MY
94 JapanLife Co. 195 Estimated JP
95 Hy Cite Enterprises 195 Confirmed US
96 LifeVantage 190 Confirmed US
97 Noevir 189 Confirmed US
98 Mannatech 180 Confirmed US
99 For You 179 Confirmed US
100 Naris Cosmetics 178 Confirmed JP
101 Unicity Int. 175 Estimated US
102 Nikken 175 Estimated US
103 Elken 170 Estimated MY
104 Princess House 170 Confirmed US
105 Longrich – Jiangsu Longligi 167 Confirmed CN
106 Stampin’ Up! 165 Estimated US
107 Pure Romance 164 Confirmed US
108 World Global Network 157 Confirmed US
109 Youngevity 156 Confirmed US
110 Charle Corp. 154 Confirmed JP
111 Giffarine Skyline 153 Confirmed TH
112 Kangmei 151 Confirmed CN
113 Seacret Direct 151 Confirmed US
114 Kangzen 150 Estimated TH
115 Hinode Cosméticos 150 Estimated BR
116 Enagic USA 150 Estimated US
117 Organo Gold 150 Estimated CA
118 Kasley Ju 149 Confirmed CN
119 BearCere Ju 145 Confirmed JP
120 JRJR Networks 140 Confirmed US
121 Diana Co. 139 Confirmed JP
122 Alphay International, Inc. 135 Confirmed US
123 Prowin international 134 Confirmed DE
124 Maruko 129 Confirmed CN
125 Zija International 129 Confirmed US
126 Arsoa Honsha 125 Estimated JP
127 Kirby Company 125 Estimated US
128 Lyoness 125 Estimated AT
129 Bofrost 125 Estimated DE
130 Zrii 119 Confirmed US
131 Fuxion 116 Confirmed US
132 Univera 115 Estimated KR
133 Zhulian Marketing 115 Estimated MY
134 5Linx 112 Estimated US
135 ARIIX 112 Confirmed US
136 FM Group 110 Confirmed PL
137 Golden Sun 108 Confirmed IN
138 Loveast 105 Confirmed US
139 Ideality 104 Confirmed US
140 Heim & Haus 100 Estimated DE
141 The Maira Co. 98 Estimated JP
142 Sportron Int. 95 Estimated US
143 Tastefully Simple 95 Estimated US
144 Vemma 95 Estimated US
145 Vileda GmbH 95 Estimated DE
146 Jimon 90 Confirmed AF
147 Ten Fu Tenmax 90 Confirmed CN
148 Nefful 90 Estimated US
149 Life Plus 85 Estimated US
150 GNLD International 85 Estimated US
151 Immunotec Research 84 Estimated CA
152 Koyo-Sha 83 Confirmed JP
153 Vision Int People Group 81 Confirmed RU
154 Zurvita 81 Confirmed US
155 IDlife 80 Estimated US
156 Trivita 78 Estimated US
157 Total Life Changes 77 Confirmed US
158 Captain Tortue Group 76 Confirmed FR
159 ASEA 75 Estimated US
160 bHIP Global 75 Estimated US
161 ViSalus 75 Estimated US
162 Ann Summers 75 Estimated GB
163 Energetix 75 Estimated DE
164 Nutrimetics 75 Estimated AU
165 Ion Cosmetics 70 Estimated JP
166 ForeverGreen – FgXpress 67 Confirmed US
167 Sisel International 65 Estimated US
168 Ardyss 65 Estimated US
169 New Image Group 65 Estimated NZ
170 Premier Designs 65 Estimated US
171 Gold Canyon 65 Estimated US
172 Kyani 60 Estimated US
173 J.Hilburn 55 Estimated US
174 Creative Memories 55 Estimated US
175 Mega Holdings 55 Estimated HK
176 QSciences 55 Estimated US
177 Talk Fusion 52 Estimated US
178 Reliv International 52 Confirmed US
179 Javita 50 Estimated US
180 Vestige Marketing 50 Estimated IN
181 Deesse International 50 Estimated CH
182 Modere 50 Estimated US
183 XanGo 50 Estimated US
184 Zinzino 50 Confirmed SE
185 AMC International 50 Estimated CH
186 Jewelry in Candles 48 Estimated US
187 Karatbars 45 Confirmed DE
188 Berry.En 45 Estimated DE
189 Cambridge Diet 45 Estimated GB
190 LifeWave 45 Estimated US
191 Perfectly Posh 45 Estimated US
192 Regal Ware 45 Estimated US
193 Send Out Cards 45 Estimated US
194 The Limu Company 42 Estimated US
195 TruVision Health 40 Estimated US
196 Rain International 40 Estimated US
197 Global Wealth Trade 38 Estimated CA
198 SoZo Global 35 Estimated US
199 Xocai 35 Estimated US
200 Silpada Designs 30 Estimated US
201 Empower Network 30 Estimated US
202 PhytoScience 28 Estimated MY
203 Skinny Body Care 25 Estimated US
204 Trevo 25 Estimated US
205 Chloe and Isabel 25 Estimated US
206 Evolv Health 25 Estimated US
207 Dubli Network – Ominto 22 Confirmed US
208 Usborne Books 21 Confirmed US
209 Agel 20 Estimated US
210 Steeped Tea 20 Confirmed CA
211 Essante Organics 20 Estimated US
212 Exfuze 20 Estimated US
213 Close To My Heart 19 Estimated US
214 Norwex 15 Estimated NO
215 Financial Education Services 15 Estimated US
216 Paparazzi Accessories 15 Estimated US
217 SeneGence 15 Estimated US
218 Sevenpoint2 15 Estimated US
219 Wildtree 14 Estimated US
220 Limitless Worldwide 12 Estimated US
221 Bonofa 10 Estimated LI
222 Well And Company 10 Estimated US
223 LuLaRoe 10 Estimated US
224 Visi 10 Estimated US
225 Wellstar Int. 10 Estimated DE
226 Yoli 10 Estimated US
227 iMarketslive 10 Estimated US
228 Paycation 10 Estimated US
229 Pink Papaya 10 Estimated US
230 Pink Zebra 10 Estimated US
231 Victoria Benelux 9 Estimated BE
232 Nuviza 6 Estimated US
233 Fitteam Global 5 Estimated US
234 Alive Max 5 Estimated US
235 Brain Abundance 5 Estimated US
236 Sass N Frass 5 Estimated US
237 DLG World 2 Estimated FR
238 Buyezee 2 Estimated US
239 5 Star Signals 1 Estimated IE
240 BeautiControl (Tupperware) 1 See Tupperware US
241 Tyra Banks Cosmetics 1 Estimated US
242 Vorwerk (see divisions) 1 Confirmed DE
243 Wakaya Perfection 1 Estimated US
244 Valentus 1 Estimated US
245 Hoprocket 1 Estimated US
Total: 103,045

 

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